INTRODUCTION TO SMARTPHONE VIDEO FILMING FOR BUSINESS OWNERS
Teacher: Mi Elfverson, Founder of The Vlog Academy
Location: Platf9rm, Hove town hall
Time: Thur 4th July 11-1pm
In this in-person introduction, you will learn the principals of creating smartphone videos for your social media pages.
✯ UNDERSTANDING THE POWER OF VIDEO
✯ BASIC EQUIPMENT NEEDS AND HOW TO USE THEM
✯ CAMERA CONFIDENCE
✯ STRUCTURE AND PLANNING YOUR VIDEOS
✯ REACHING A LARGER AUDIENCE AND KEEPING THEM HOOKED
How to raise your online profile using video without spending a fortune on a film crew 🎬
This is a really straight forward non-geeky introduction to smartphone video production.
TUTOR: MI ELFVERSON, Founder of the Vlog Academy
I have 25 years of experience from high-end film and TV production, from Volvo commercials to Hollywood blockbusters and I am now using my extensive experience to help business owners become the screen superstars they deserve to be!
✅ Do you want to increase your online visibility and raise you personal profile to be seen as a go-to expert in your field?
✅ Do you offer services or coaching and want to find more clients?
✅ Do you have products to sell but you’re not reaching as many people as you would like to?
Video is the most powerful online marketing tool you can have right now what ever business you’re in.
People love video and the social media algorithms love video too, which is why your video content will be pushed forward and up much quicker than if you only share written text documents.
The Vlog Academy offers by far the most comprehensive video training platform out there.
😳 Are you confused by the technical setup? No more concerns with a few simple tips and tools.
😨 Do you feel like a rabbit in the headlights in front of the camera? You’ll soon start enjoying the process.
😱 Are you scared that no one will watch your videos? Not when you’ve done this course.
Everything you need to know to start creating videos for social media and marketing, from camera setup to boosting your video online once it’s filmed.
Start increasing your online visibility and raise you personal profile immediately.
Find out how you can enhance both video and audio quality by using my cheap and simple kit list
Get some tips and tools to grow your confidence in front of the camera so you can start sharing your passion and expertise
GROW YOUR AUDIENCE
Learn how to connect with your clients on a deeper level and how to optimise your videos so you can grow a larger audience
This is a great introduction for business owners as well as digital marketing agencies who want to know more about video to advice their clients.
• Understand the power of social media video
• The basic equipment you need for filming
• Camera Confidence
• How NOT to sell in your videos
• The power of storytelling
• Connecting with your audience
• Getting your videos seen
• Optimising your video
• Introduction to YouTube
General course content:
I take you through all the steps of video production, from camera equipment to optimising your videos online to generate the best return for your business.
Part 1) Setting up
Why you need video for your marketing
What your videos will do for you if you do it the right way
Cameras, tripods, microphones
Lights and Sound
Part 2) The Process
Where should you film and why
What to analyse before, structure, content, branding and more
Part 3) Upwards and Onwards
Introduction to editing on your smartphone
Social Media and video: Channels, tagging, keywords etc